Wherever the road ahead leads for auto writers, traffic will be faster, more congested and definitely noisier. And it will be “mobile first” according to Google CEO Eric Schmidt. In his keynote address to the Mobile World Congress, as reported by Midmarket Eweek’s Nathan Eddy, Schmidt said, “smartphones are the high-volume endpoint of three trends“… Continue Reading
Monthly Archives: March 2010
Autowriters Spotlight: David Sedgwick
If there’s someone out there undecided about becoming an auto writer, Dave Sedgwick’s recounting of his career should tip the scales. Many journalists get involved in automotive reporting because they love cars. I got involved because it was such a great story. It was in the late 1980s, and I was a business reporter for… Continue Reading
Tom-Tom Stopping a Prius
Stopping a Prius Absent the arrival of an expected Tom-Tom, AWCom offers this expert’s report on his stopping a Prius at high speed. Tests results by Craig Van Batenburg, CEO of the Automotive Career Development Center in Worcester, MA may answer drivers’ questions about what happens when the brakes are slammed on or the power… Continue Reading
Road Signs: Less Than Meets The Eye?
“There may be less going on here than meets the eye.” Media Digest’s quote of the week from The Economist may apply to social media as well as to the net generation’s “digital natives” the paper was referencing. For example: While thousands of “friends” may be accumulated on Facebook, an on-going study at Oxford University… Continue Reading
Pit Notes March 2010
Appropriate to the Easter season, Motor Trend Classic has been reborn. Source Interlink has re-launched the previously bimonthly magazine as a quarterly to the delight of many fans who thought it was the death knell for the up market title when it was shuttered three years ago . . . . Also re-launched, Wooden Horse… Continue Reading