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FOR IMMEDIATE RELEASE
Mothers® 9th Annual Shine Award Honoring Excellence in Vehicle Design Presented to 1932 Ford B-400 “Deucenberg”
In what has become a car builder’s highest honor at the aftermarket industry event of the year, a panel of expert judges spent more than two full days considering hundreds of exceptional rides for the 9th annual Mothers® Shine Award. Held at the SEMA Show in Las Vegas, NV, the Shine Award honors uncompromising excellence in vehicle design and is decided upon by an international panel of respected members of the automotive industry, seasoned hobbyists and past winners. Judging is based on overall appearance, attention to detail, integration of custom and stock elements, quality of paint finish, creative vision and execution of concept. For 2009, the Mothers® Shine Award was presented to “Deucenberg,” a beautiful 1932 Ford B-400 built by Alan Johnson at Johnson’s Hot Rod Shop in Gadsden, AL, and owned by Doug Cooper of Oyster Bay Cove, NY.
Paint on this rare convertible sedan is BASF bordeaux, interior was done by Paul Atkins Interiors and plating by John Wright Custom Chrome. Originally a personal project of Alan Johnson’s, there are an estimated 16,000 hours put into the build. Powertrain features a LS6 mated to a Bowler 4-speed overdrive transmission. A one-off stack fuel-injection air cleaner is just one of the many unique features of the “Deucenberg.” The heads were re-flowed and it also has one-off valve covers, a one-piece engine and oil pan, additional sheet metal includes a one-off skin for the engine and transmission. This 1932 Ford also won the 2009 Ridler Award, 2009 Goodguys Street Rod of the Year, and “Best Street Rod” at Shades of the Past 2009. Located in the Bilstein Booth #23665. http://www.johnsonshotrodshop.com |
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HIGH GEAR MEDIA ANNOUNCES NEW OPEN CONTENT PLATFORM High Gear Media, one of the web’s leading automotive authorities and the publisher of over 70 automotive websites, has opened up its content platform for automotive writers around the web. Writers can now sign in in minutes, submit articles, and have the chance to get their automotive articles seen on the widely read High Gear Media network quickly and easily. Why try us? Here are some reasons to post an article:
Join the conversation. Our network of contributors is growing quickly with automotive media professionals, passionate enthusiasts and everyday users voicing opinions and being seen. High Gear Media gets the web talking about the automotive world in new and exciting ways – by putting its readers at the center of the action. Contribute to the conversation today and see for yourself. High Gear Media is looking forward to starting a new chapter in how journalists, writers, and auto enthusiasts communicate, and invites you to visit us at: http://www.highgearmedia.com/iwanttowrite/ -30- |
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| For More Information: | Hesky Kutscher HighGear Media Inc. Phone: (650) 646-2702 Email: hesky@highgearmedia.com |
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DECISIVE EXTENDS ON WHEELS’ MULTICULTURAL REACH Expanded Coverage Fills Void In Growing Multicultural Market November 2009 – A new double-cover distribution of DECISIVE magazine with African Americans On Wheels magazine will give the messaging of automotive marketers and PR professionals more impact and greater reach in the nation’s multicultural markets. DECISIVE uses On Wheels’ successful formula of product knowledge and culturally relevant content to aid multicultural consumers’ purchase decisions. By providing expertise in new markets, the combination strengthens On Wheels’ authority among its existing 1.1 million circulation (5 million readership) and extends it to additional consumers in the markets served by DECISIVE.
DECISIVE will introduce On Wheels Media’s audience to a broad array of consumer products and services with product reviews, shopping tips, expert opinions and culturally relevant content in personal care, household products, technology and electronics, travel and entertainment, business and finance, green living, as well as health and fitness. DECISIVE leverages On Wheels’ existing distribution model of zoned editions of daily newspapers, culturally specific community newspapers, online digital publications, and consumer-oriented web hubs to reach underserved multicultural consumers. WHY DECISIVE? Growing multicultural consumer base According to a recent survey conducted by R.L. Polk & Company, multicultural consumers buy 22% of new vehicles annually, and wield spending power in excess of 1.6 trillion dollars. While smart shoppers in today’s economy are spending less, they are buying smarter by doing more research before making decisions – especially on big-ticket items. Consumers welcome information from sources they can relate to and trust when they are making decisions. If a marketer’s voice is to be heard by multicultural consumers, they need their messaging conveyed to them via relevant media. DECISIVE fills that need. Launch Schedule
Fall 2009 – Launch of DECISIVE/On Wheels double-issue magazines (Latinos and African Americans). Winter 2009 – Launch of DECISIVE GREEN magazine (1 million copies) and digital edition. Winter 2010- January 12, 14th Annual Urban Wheel Awards, in conjunction with the North American International Auto Show. Announcement of Urban Car of the Year, Urban Truck of the Year, and Urban Green Car Award. Selected by panel of 15 independent auto writers, from multicultural, trade and mainstream media. Spring 2010 – Launch of DECISIVE Consumer Diversity Advertising Awards, at Jacob Javits Convention Center, in conjunction with the New York International Auto Show. About On Wheels Media The nation’s first automotive publisher to go online, On Wheels Media provides content service to major multicultural sites and a network of 800 ethnic minority newspapers. The company is now introducing the latest in digital publishing features for online magazines. To ensure the newly invigorated and expanded On Wheels Media organization is covering your activities, product launches and events, please direct product information and media invitations to: Randi Payton: rpayton@onwheelsinc.com -30- |
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| For More Information: | Randi Payton, CEO, President On Wheels Media, Inc. Phone: (301) 390-1823 Email: rpayton@onwheelsinc.com |
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While in some quarters things look bleak on the automotive magazine publishing front, with circulation and especially ad revenue in a freefall, one publishing company is bucking the trend. Amos Automotive, a division of Amos Press, publishers the monthly titles Cars & Parts, Corvette Enthusiast, Musclecar Enthusiast, Mustang Enthusiast and the bi-monthly titles Mopar Enthusiast and Pontiac Enthusiast is increasing frequency of both Mopar Enthusiast and Pontiac Enthusiast to monthly this fall. Noted Pontiac author Jason Scott, who formerly edited both Pontiac Enthusiast and Mopar Enthusiast on alternating months will be making the Poncho title his full-time responsibility and long-time Mopar authority Geoff Stunkard will be taking over the reigns at Mopar Enthusiast.
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| SEPT. 16, 2009 – For the first time, consumers will have the opportunity to vote on their choice for Internet Car of the Year and Internet Truck of the Year. It all happens at www.internetcarandtruckoftheyear.com, where the Internet Pros and the Average Joes Pick the Car and Truck of the Year. At the same time, Internet automotive journalists are invited to submit pieces for a writing contest.A panel of 12 Internet automotive writers has voted on 7 semi-finalists for Internet Car of the Year and 7 semi-finalists for Internet Truck of the Year. Consumers are now invited to vote on the website for Consumer Internet Car of the Year and Consumer Internet Truck of the Year starting at Noon (EDT), today, Sept. 16.This is the only place on the Internet (where 91% of new car shoppers begin their shopping process) for consumers to vote on a Car and Truck of the Year at a website not dominated by manufacturer advertising. The website will not accept any OEM advertising for vehicles eligible for a Car or Truck of the Year award.
Consumers will have until Oct. 16 at noon to register their selections for Internet Car of the Year and Internet Truck of the Year. Then, starting Oct. 19 at noon they will select among three vehicles in each category that have been selected as finalists. Voting ends Nov. 13. The awards will be presented during a major auto show in December. The semi-finalists for Car of the Year are:
The semi-finalists for Truck of the Year are:
Another exciting aspect of the Internet Car and Truck of the Year is the Internet Automotive Journalism Contest. Writers and bloggers will be invited to submit their best automotive Internet pieces from September 1, 2008 to September 1, 2009. Internet automotive writers will be awarded in the following categories: • Best Feature written solely for the Internet All winners will have their work either presented or linked to on www.InternetCarandTruckoftheYear.com (depending on original publication guidelines). The emerging dominance of the Internet has created a major opportunity for further recognition of “best of the best.” The founding of Internet Car and Truck of the Year LLC fills a void in this important medium. It will be creating four major awards that, because of their nature, will gain instant credibility and prestige: Internet Car of the Year, Internet Truck of the Year, Consumer Choice Internet Vehicle of the Year and the Internet Automotive Journalist of the Year. The Internet Car of the Year was created by Keith Griffin, the Guide to Used Cars for About.com, and the Hartford (CT) Auto Examiner for Examiner.com, as well as a print automotive journalist and vice president of the New England Motor Press Association. Marketing for the awards is being handled by Al Vinikour of Vinikour Communications in Trenton, Michigan. -30- |
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| For More Information: | Keith Griffin keith@internetcarandtruckoftheyear.com |
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