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Re: High Gear Media

Though many internet sites do not yet have much of a budget to hire professional writers,  some do and it’s worthwhile to search those publications out instead of giving away your talent for free to those online publications who don’t value your talent enough to pay for them. 

It’s the old saying ”why buy the milk if the cow is free”  scenario in automotive journalism these days.  It may be tempting to give your articles free to internet publications  (looking for “publicity” ) but as long as they can get them for free they will never pay.  There are some publication that do pay for articles and those are the ones we should be seeking as a place to send work.

maryann@hotrodhotline.com


High Gear Media calls itself “ . . . a next generation media company that publishes more automotive content than anyone in the world through websites targeting key buyer and vehicle segments . . .”

Having gone to the trouble of reading through the rules of their “writing contest” and visiting several of their websites, I believe I can clearly describe their business model: Prostitution.

High Gear’s use of the term “open content platform” is a loosely disguised way of saying, “You write for free.”

I’d call it what it is: Journalistic slavery.

They have no respect for editorial and they have no respect for writers, automotive or otherwise.

But, hey, they give you a byline . . . and that must be worth something.

Not to me it isn’t.  And I hope it isn’t to anyone else with professional writing credentials.

I, for one, will never visit any of their websites again.  In this arena the eyeballs have it. And without “eyes” High Gear will quickly meet its demise.

I would also hope that any legitimate advertiser would see through this scam for what it is and not advertise on any High Gear site.  Let your ad dollars do the talking . . . and the walking.

I am also disappointed that an organization such as Tesla would have allowed itself to be sucked into participating in this “writing contest sham.”  Did anyone at Tesla read the rules?

The best thing that could happen would be for no one to submit anything to High Gear.  Those non words will get your message across loud and clear. And leave High Gear idling in neutral with a real mess on their hands.

John Dinkel


High Gear Media Win a Tesla test?  What planet are we on?  Oh, I get it send in your boxtops and you too can be a journalist.

Kate McLeod
girldriverusa@gmail.com


Re: November Road Ahead

As an automotive technical writer, I see so much misinformation, disinformation and nonsense on the internet it makes me wonder how anybody gets accurate information. 

The problem with mob-sourced media is that the blind are often leading the blind.  And those who shout the loudest and longest garner most of the attention whether they are right or wrong.

If a website is going to provide accurate information or informative reviews, you need informed writers and editors creating the copy. 

As for allowing reader comments following an article or dialogue, I think it distracts from the content unless the article is controversial or is open to opinion.  Many follow-up comments are off the subject, are posted to  promote a product or another website, or are of minimal value in my opinion.  Consequently, you waste a lot of time deleting junk comments and responding to silly questions that don’t really deserve a response.

Larry Carley
Lcarley256@aol.com

Talk Back 09.2008

Chris Paukert of Winding Road takes exception to the description of that Emagazine in the July Tom-Tom by Eric Killorin. Paukert writes: “While it’s true that we enjoy a distribution relationship with eBay Motors, Winding Road is not at all owned by eBay as suggested. …It is owned by Nextscreen LLC of Austin, Texas. Further, the characterization that WR has “shifted from high-profile writers to no-buck reader contributions” is not accurate. We continue to maintain the services of expert writers on staff and in our contributor pool, including the likes of David E. Davis, Jr., William Jeanes, etc.” He continues, “I suspect that where Killorin became confused is with our new website, http://www.NextAutos.com, which both recognizes and celebrates user-generated content in a new way for the automotive journalism segment. It does so by encouraging users to author their own stories, as well as upload their own videos and pictures. It does not change the fact that we will have a team of paid and respected staffers generating stories for both our NextAutos website and Winding Road digital magazine.”

From Don Weberg, Editor-Publisher Garage Style Magazine: “Just a quick note to say thank you for doing a great job. I’ve subscribed to your newsletter for some years now, and have always enjoyed reading the various updates and news stories. Nothing great ever comes easy, or so it seems, and with that it’s important to keep up the steam and enjoy the ride. All the best.”

Lindsay Brooke, senior editor of Automotive Engineering International questions a statement in Bill Maloney’s June Tom-Tom: “The CNW market research firm from the northwest along with the Society of Automotive Engineers (SAE) say the little hybrids are a way for some individuals…can you say Leonardo… to make an environmental statement.” Brooke writes, “This is puzzling because, as an editor on SAE’s flagship monthly Automotive Engineering International, I have no idea to what this is referring. Do you know if it was taken from an SAE publication? Although I happen to agree generally with the statement above, and believe Pat Bedard’s analysis of hybrids in CnD to be sound, we at SAE Magazines usually strive to report engineering and technology developments without making judgement calls regarding the end customer. (I’ve copied my boss, SAE Editorial Director Kevin Jost, on this note. Maybe he can shed some light on this.) In any case, no worries from us—your newsletter serves a very useful purpose in our profession. Keep up the great work!”

Christopher Burdick Editor-in-Chief http://www.Automoblog.net writes, “Just dropping a note to let you know I’m enjoying reading the newsletter and hearing from other automotive journalists, including some I’ve met at various media events. Here at Automoblog.net we’re getting into the hang of regularly doing full reviews on cars, and I hope to bring some value to consumers everywhere. I’m really looking forward to attending more media events and shows so I can meet more people and have a good time. Keep up the good work!”