TotalCarScore Is Live, Noeth’s Bonneville Salt Flats Reborn

Former Edmunds.com  editor-in-chief Karl Brauer has his TotalCarScore.com web site up and running. The “Total Car Score” that gives the site its name incorporates a default list of nine equally weighted authoritative auto industry sources including: Consumer Guide, Consumer Reports, Edmunds.com, JD Power, MSN autos, The Car Connection, and US News & World Report. In addition, Brauer has assembled a team of automotive journalists and data experts to add reviews, news, commentary and used car prices. Brauer can be reached at: karlbrauer@totalcarscore.com.

“Landspeed Louise” Noeth thought she was traveling a familiar road when she bought back the publishing rights to her book: “Bonneville Salt Flats: The Fastest Place on Earth.” But it turned out that the University of Utah Press wanted to mark the 2014 celebration of 100 years of racing on the salt by updating and re-publishing her tome. She has been busy gathering photos and interviews about all that was memorable at the western Utah speed grounds since 1998, where her original 156-page ‘Bible of Bonneville” left off. “This edition,” she says, “will be held to a higher standard and be suitable for scholarly academic use.”

Racer magazine has been re-acquired by Paul Pfanner’s Race Media & Marketing Inc. Lawrence Foster continues as editor-in-chief. . . .Wooden Horse News reports Collier’s magazine re-launched after being out of print since 1957, taking a “55 year nap.” Like the original publication, the new edition covers current events and literary topics. Look for features on the arts, cinema, politics, business, health and finances, as well as other aspects of American life and culture. The magazine is seeking submissions. John Elduff, is the editor, and can be reached at editor@colliersmagazine.com. For information visit www.colliersmagazine.com. . . . . Bloomberg Businessweek* re-launched the companion www.Businessweek.com  website on February 28. The revamped site is designed to more closely reflect the print magazine’s look, with additional photos and brightly color-coded section tabs. Visitors also will find more analysis, and more links to www.Bloomberg.com.

Yet another revival is National Speed Sport News which, under new owners, slated its first print edition to debut one year after its storied predecessor bit the dust. As Speed Sport magazine, it is a glossy monthly supplemented by constant updating of Speed Sport Mobile, Speed Sport Digital and its web site: www.nationalspeedsportnews.com. The goal is to continue and expand the exhaustive coverage of all forms of professional motorsports that its predecessor provided under editor emeritus, Chris Econommaki. The new editor is Mike Kerchner. For inquiries email info@nationalspeedsportnews.com. . . Motor Trend launched a YouTube channel, where new episodes of various series will be offered five days a week. It will include material from other titles owned by Motor Trend’s parent company, Source Interlink Media. Among them will be Hot Rod and Motorcyclist. Source Interlink Chief Content Officer and Motor Trend Channel Executive Producer Angus MacKenzie, said the company’s new move, “continues its transformation from a legacy magazine publishing business to a media-neutral content creation company,” according to David Goetsl in Media Daily News.

Also new on the Internet is: www.motorsportmagazine.com from the United Kingdom. The site is an extension of the print version with, as expected, an emphasis on the European circuits and drivers in podcasts, interviews, columns and reviews. . . . Closer to home, Roman Mica and Nathan Adlen signed an agreement with Shankly Productions to produce and distribute a new automotive TV show based on their popular YouTube videos, Fast Lane Car. Shankly is based in Hollywood, Calif. and London, England with affiliates worldwide. . . Drive On YouTube launched in January and takes its audience on the road to races, factories and movie studios. Featured are Leo Parente, Chris Harris, Matt Farah, Alex Roy, Mike Spinelli and Ray Wert (www.youtube.com/Drive). . . Test Drive, is a new digital magazine launched by the Canadian Automobile Association (CAA) and the Automobile Journalists Association of Canada (AJAC), and produced by Totem Communications Group. It can be downloaded at: www.testdrivemagazine.ca  . . . www.Carguynation.com is offering enthusiasts a means to create their own online group buys as well as take advantage of vendor group buys through its redesigned web site debuting April 9.