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Mazda is still “zooming,” would you believe?

2014 Mazda 2014 A6 diesel

The Japanese import is adopting a new neologism to adorn its future license plates, including the bracketed “zoom zoom,” which dates back from SkyActiv and after that to the rather bland “Game Changers.” Mazda U.S. chief Jim O’Donnell, who adheres to the two-word verbiage as a boost to his drive for 300,000 U.S. sales this […]