Involuntary Content Personalization, Dangerous?

The Newspaper Guild is calling on unpaid writers of The Huffington Post to withhold their work in support of a strike launched by Visual Art Source in response to the company’s unfair labor practices. In addition, the Guild is asking its members and all supporters of fair and equitable compensation for Strike against HuffPojournalists to join in shining a light on the unprofessional and unethical practices of this company. Cherie Turner, one of the striking Visual Art Source writers was quoted: “We feel it is unethical to expect trained and qualified professionals to contribute quality content for nothing. It is unethical to cannibalize the investment of other organizations that bear the cost of compensation and other overhead without payment for the usage of their content. It is extremely unethical to not merely blur but eradicate the distinction between the independent and informed voice of news and opinion and the voice of a shill.”

Gavin O’Malley, writing in Media Online says YouTube’s acquisition of Next New Networks signals Google’s move away from premium content and an attempt to foster more semi-professional content creators. Concurrently, Google purchased Green Parrot Pictures, a technology that improves the quality of videos . . .. O’Malley also reported that global smartphones sales topped PC sales in the first quarter of 2011.

Katie Colbin reported that a speaker at a recent meeting told of Facebook actually filtering his messages to eliminate those with subject matter he showed less interest in. She notes personalizing advertising is one thing but asks in OnlineSpin if this involuntary personalization of content is dangerous? While The New York Times just getting into an online paywall, Reuter’s reports The Wall Street Journal has quadrupled the number of its tablet subscribers in the past year. . . . More Americans got their daily news in 2010 from online sources other than print, according to the Biannual News Consumption Survey from the Pew Research Center for the People & the Press. Also, Pew found that the Internet is now the No. 1 news source for the 18-29-age cohort, with 65% saying they get most of their news online, compared to 52% for TV and just 21% for newspapers. Ironically, the survey revealed that five of the seven top online-only news operations generate most of their traffic by aggregating traditional media.

Another Pew Survey revealed that only 6 percent of the adult U.S. population Tweet. That’s 8 percent of the online population, excluding teenagers who, reportedly are not Tweeters. . . . And for astounding numbers about the Internet, AWCom refers you to Shelley Podolny’s op-ed The Digital Pileup in the March 12 New York Times. A sample: “The current volume estimate of all electronic information is roughly 1.2 zettabytes, the amount of data that would be generated by everyone in the world posting messages on Twitter continuously for a century. That includes everything from e-mail to YouTube. More stunning: 75 percent of the information is duplicative. By 2020, experts estimate that the volume will be 44 times greater than it was in 2009. There finally may be, in fact, T.M.I.”

For those who ask where we will find the energy to handle this massive overload, this link may have answer: