Jean (Lienert) (Lindamood) Jennings has ventured into the turbulent media seas with a blog, “Jean Knows Cars.” Unlike most first-time bloggers who breast the waves with a rowboat, she has at least, a schooner crafted by knowledge, experience, talent and a name well-known and respected in autodom- earned mostly in 30 years with Automobile Magazine, currently as president and editor-in-chief. And, she is backed by Source Interlink Media, a prime U.S. source of special interest media. Billed as a means for the inexperienced to gain positive experiences when buying, selling and serving cars, the blog will appear weekly in 18 Tribune newspapers, nationally. The blog will have features intended to appeal to women but its emphasis on interaction and the writer’s own personality should rescue it from the chic niche.
Speaking of seas, England’s NewsPress has crossed the Atlantic in its quest to make sure the sun never sets on its automotive communications service. Operating successfully in Great Britain for decades and more recently on the Continent, NewsPress USA is striving to be the single source of info for all major automotive brands. Approved users have free access to news releases, videos and photographs for editorial use. . . . Roman Mica writes to advise “The Fast Lane Car has partnered with the Jiayou Network to bring our fun, informative, and anchor the new online channel’s automotive programming with a weekly half hour show that features TFL car video reviews, mashups, tech demos, and auto industry interviews. The show appears on YouTube which is banned in China, hence the excitement over the Jiayou connection.